Mexico City, Mexico – A focus on satisfying needs is a better basis for a low carbon economy than a focus on improving technologies for delivering the same goods that have met the needs so far, according to case studies delivered to business leaders in Mexico City today.
A report issued by the Low Carbon Leaders Project, supported by the UN Global Compact and WWF, will tell the Business for Environment (B4E) Conference in Mexico City that transformations in the way that needs are met would produce much greater emissions reductions than incremental improvements in existing technology.